Those of us who work with distributors are generally of the opinions that ‘you don’t sell to the distributor, you help it to sell to the enduser’. That’s rule number one in the game. And if it’s true about selling there’s a strong implication that it’s also true about marketing and that’s reinforced by rule [...]
Archive for January, 2012
Marketing to your friends
Posted in distributors, marketing, tagged distributor management on 14 January 2012 | Leave a Comment »
2011 in review
Posted in news on 1 January 2012 | Leave a Comment »
The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog. Here’s an excerpt: A San Francisco cable car holds 60 people. This blog was viewed about 2,500 times in 2011. If it were a cable car, it would take about 42 trips to carry that many people. Click here to see the [...]

